Cool Book of the Day.com posted its 100th interview with a deserving author recently. The site helps promote authors who have written worthwhile books and who need to promote those books online.

The site is the brainchild of Dan Janal, whom USA TODAY called “a true cyberspace pioneer” with more than 25 years of experience promoting technology and authors.

“Many publications ignore experts who have written great books. They do not print book reviews or interviews with authors who have worked hard on their books. These authors deserve recognition and readership,” said Janal. “The mission of Cool Book of the Day is to spread the word about lesser-known authors, who comprise 99 percent of the people who write books.”

The range of books covered includes more than 25 genres, including novels, self-help books, relationship books and financial planning books.

The site features interviews with authors who answer such questions as:

What is the title of the book?
Who is the intended audience?
What is the book about?
Why are you the best person to write this book?
How is this book different from other books on this topic?
Is there anything else we should know about this book?

“People who read Cool Book of the Day will find many interesting works that will make them happier, healthier and smarter,” said Janal. “Authors deserve to be read and we’re happy to offer the best of the breed the chance to get exposure. We consider this a public service to deserving authors and don’t charge for posting interviews.”

Dan Janal is the founder of www.PRLEADS.com a publicity service that helps authors and experts get the publicity they deserve to build credibility to sell more books and consulting services.