Using Humor to Get Free Publicity
A PR expert, a rabbi and a minister go into a bar… That could be the start of a joke, but it is the start of this article on when and how to use humor in your publicity. There is a time and a place for just about anything and humor can be a good tool to get [...]
Free Publicity Tactics: Finding the Best Media Outlets for Your News
Many people make the mistake of thinking that if they get on the Oprah show, they will become famous and get rich. That’s far from true. In fact, unless you have a real blockbuster story that ties in with what Oprah wants to talk about, you’ll be headed for a dead end. That’s the case with many people. [...]
Tips for Pitching Reporters from Publicity Consultant Dan Janal
Reporters need ideas from you to write their stories. But there is a right way and a wrong way to pitch your story. Here are a few tips on what not to do. Don’t even think of breaking these rules if you want to get published. 1. Don’t assume they have all the time in the world to [...]
Learn the Lingo of Book Publishing Before You Sign on the Dotted Line
It's often been said that writing is a creative pursuit, but book publishing is a business. In fact, the process of getting a print book into the world can be complicated. If you opt to self-publish a book, you're responsible for all the decisions related to the book and mistakes can be expensive. If you're like a lot [...]
Publicity Expert Dan Janal Featured on Cover of Insights Magazine
I'm on the cover of Insights Magazine! Check it out at http://getei.com/DanGift.html It gave me an opportunity to share my success secrets. Part of the cover story arrangement was allowing me to give all of my friends access to this outstanding 60-page issue with my compliments. Check out this great gift of informative interviews with world leaders [...]
PitchingNotes: Reporter Reviews
There are reviews of hotels, restaurants and movies. Why isn’t there a review of reporters? Now there is one! “Pitching Notes recently launched to create a database of pitching tips and reporter reviews. Their objective is to have a profile for every reporter out there, so every PR pro can benefit from a wide database of pitching notes. How can [...]