When you write an ezine, be sure to post the article to your blog. Google could index it and it could rank high in their results. I can’t guarantee that will happen to you, but it does happen when I do it.
Here’s proof.
Within a few minutes of posting the article, it appeared on page 1 of Google.
Dan, You’re right, but I do the opposite so I don’t have to format the article twice. I write regular blog posts and add links to them in my ezine. I also post the ezine online in the iContact community. I use keywords in my titles and it’s all great SEO.
Thanks for all your good info.