Publicity

Happy Birthday to PR LEADS!

August marks the beginning of the 14th year since I started helping authors, speakers, coaches, consultants and small business people with our PR LEADS service. I’m happy to report that our clients have told me of great successes and they’ve rewarded me by being loyal customers for many, many years. We recently conducted a [...]

Happy Birthday to PR LEADS!Dan Janal2016-11-28T23:38:12+00:00

Publicity Opportunity in the Wall Street Journal for Book Authors

Have you noticed the Wall Street Journal is printing informative articles from authors of books that are about to be launched? The Saturday edition is the place to be for new books. I read two articles, one on how to learn a foreign language, another on arctic explorers. Both books sounded fascinating. What is [...]

Publicity Opportunity in the Wall Street Journal for Book AuthorsDan Janal2016-11-28T23:38:12+00:00

Good news is good publicity

Dan JanalPublicity Strategist * Speaker Pizza is in the news. Look at these three stories and tell me which company got the better publicity and branding: 1. Domino’s loses law suit for not paying employees overtime 2. Papa John’s blames Obamacare and cuts hours for employees so it won’t have to provide health [...]

Good news is good publicityDan Janal2016-11-28T23:38:13+00:00

Publicity thought leader Dan Janal "applauds" Google's use of consumer-endorsed commercials

Dan JanalMarketing Speaker Google certainly got a lot of PR recently when it announced it would paste user’s comments and pictures on its ads. The outrage from the media and Facebook users was immediate. I must admit I was disgusted initially by the apparent violation of privacy and intrusion into personal affairs. Then [...]

Publicity thought leader Dan Janal "applauds" Google's use of consumer-endorsed commercialsDan Janal2016-11-28T23:38:13+00:00

Do You Dream of Being a Rock Star Speaker?

Lady Gaga knows how to make an entrance Speakers dream of being rock stars – idolized by their fans, playing to big houses and selling lots of “merch.” But there are highs and lows. I attended the Lady Gaga show this past week in St. Paul. She was great. Let’s look at the [...]

Do You Dream of Being a Rock Star Speaker?Dan Janal2016-11-28T23:38:14+00:00

Executive Speech Coach Dan Janal Shares The Secret to Creating Personal Stories

Dan JanalExecutive Speech Coach I cringe every time I hear a “professional” speaker tell a tired, worn out story that I’ve heard a hundred times before. You know the stories: The professor who brings a big bottle into class and puts a rock in it and asks the class, “Is the bottle full?” [...]

Executive Speech Coach Dan Janal Shares The Secret to Creating Personal StoriesDan Janal2016-11-28T23:38:14+00:00

10 Ways to Make Your Book Pitch Stand Out So Your Book Gets Free Publicity

Ellen Reid Smith's book, "How to Rope a Kick-Ass Life" Ellen Reid Smith writes books about cowgirls (Cowgirl Smarts: How to Rope a Kick-Ass Life) that have some western humor where she uses a western kitch language to lighten the subject matter. She asked me: Should authors avoid the language their book is [...]

10 Ways to Make Your Book Pitch Stand Out So Your Book Gets Free PublicityDan Janal2016-11-28T23:38:15+00:00

Family law attorney gets free publicity with tips from PR LEADS and "Reporters Are Looking for You!"

* PR LEADS Success Story: Jacqueline Newman, Family Law Attorney “Thanks to your daily tips and the template for responding to leads, I got quoted in The Huffington Post! Thanks, Dan. Keep those tips coming!” Jacqueline Newman Berkman Bottger Newman & Rodd, LLP My best tips are now in a book called “Reporters Are [...]

Family law attorney gets free publicity with tips from PR LEADS and "Reporters Are Looking for You!"Dan Janal2016-11-28T23:38:15+00:00

Free Publicity Tactic: Write with Your Gut

Last week, I wrote an irreverent tirade about bogus contests. I got a lot of positive emails. Thank you. I actually had thought about pulling that article because, well, I didn’t know if I was just ranting or if it would actually help people. I decided to print it because it might resonate with some [...]

Free Publicity Tactic: Write with Your GutDan Janal2012-06-18T23:07:30+00:00

Not All Publicity Is Good Publicity

Have you ever gone to Facebook to look for the ads? Have you ever clicked on an ad? I’m not sure I’ve ever clicked on an ad, but I do know that they know who I am. Nearly every ad I see is related to publicity. They know I’m a PR guy, not a dance [...]

Not All Publicity Is Good PublicityDan Janal2016-11-28T23:38:17+00:00

Targeted Queries To Save You Time

The Easier Way To Get Publicity