Publicity thought leadership

4 ways to overcome limiting beliefs for social media and #PR

PR used to be only about influencing the media to get them to tell their readers you are doing great things. The Internet has changed that. While the media plays an important role in creating visibility and credibility, there are many more ways to reach your target audience. Obviously social media is the [...]

4 ways to overcome limiting beliefs for social media and #PRDan Janal2016-11-28T23:38:12+00:00

Happy Birthday to PR LEADS!

August marks the beginning of the 14th year since I started helping authors, speakers, coaches, consultants and small business people with our PR LEADS service. I’m happy to report that our clients have told me of great successes and they’ve rewarded me by being loyal customers for many, many years. We recently conducted a [...]

Happy Birthday to PR LEADS!Dan Janal2016-11-28T23:38:12+00:00

10 Steps to Successfully Introduce a Powerful New Brand Name

NSA – the National Speakers Association - had the right intentions to rebrand: they wanted to reflect the changing nature of the speaking industry and they wanted to be more inclusive to people who speak as a part of their business, i.e. authors, consultants, coaches, trainers, facilitators and so on. Here are 10 factors [...]

10 Steps to Successfully Introduce a Powerful New Brand NameDan Janal2016-11-28T23:38:12+00:00

Publicity Expert Dan Janal Shows How to Find Best Keywords So Prospects Can Find You on Google

I’ve been on the Internet since the beginning of time. I wrote one of the first books about Internet marketing in 1993. That’s when Al Gore and I were the only people online! I’ve followed the net for two decades and I’d like to share few tips that I’ve discovered to help my clients get [...]

Publicity Expert Dan Janal Shows How to Find Best Keywords So Prospects Can Find You on GoogleDan Janal2016-11-28T23:38:12+00:00

Marketing Advice from Warren Buffett

Warren Buffett didn’t get to be one of the richest men in America by placing bad bets. So when he backed a plan to offer a billion dollar prize (that’s right, billion with a b) to a person who selects the NCAA men’s basketball bracketology pool with a perfect score, he did more than raise [...]

Marketing Advice from Warren BuffettDan Janal2016-11-28T23:38:12+00:00

Tips for Becoming a Thought Leader

Rob "Waldo" Waldman, CSP, CPAE, Lt. Col, USAF, retired Would you like to be a thought leader? “There are thought leaders and thought repeaters,” said keynote speaker, Rob "Waldo" Waldman, CSP, CPAE, retired Air Force Lt. Col. Which one are you? Thought leaders create original ideas, use original stories and constantly look [...]

Tips for Becoming a Thought LeaderDan Janal2016-11-28T23:38:13+00:00

Good news is good publicity

Dan JanalPublicity Strategist * Speaker Pizza is in the news. Look at these three stories and tell me which company got the better publicity and branding: 1. Domino’s loses law suit for not paying employees overtime 2. Papa John’s blames Obamacare and cuts hours for employees so it won’t have to provide health [...]

Good news is good publicityDan Janal2016-11-28T23:38:13+00:00

PR Speaker Dan Janal Reveals Top "Publicity Blunders and Wonders" of 2013

Dan JanalMarketing and Publicity Speaker PR people and journalists like to give awards for the biggest blunders of the year. I’m no different. Here’s my list of PR bloopers that might have turned out to be miracles for their owners. 1. Target blew it big time by getting hacked and exposing millions of [...]

PR Speaker Dan Janal Reveals Top "Publicity Blunders and Wonders" of 2013Dan Janal2016-11-28T23:38:13+00:00

"Is There a War Against Authors?" Book Publicity Speaker Dan Janal Asks

Dan Janal - Book Publicity Speaker It’s time to state what has become an obvious fact to me: There is a war against authors. Look at the facts: - Google won a court case against the Authors Guild last week that allows them to ignore copyright laws and freely scan any [...]

"Is There a War Against Authors?" Book Publicity Speaker Dan Janal AsksDan Janal2016-11-28T23:38:13+00:00

Publicity thought leader Dan Janal "applauds" Google's use of consumer-endorsed commercials

Dan JanalMarketing Speaker Google certainly got a lot of PR recently when it announced it would paste user’s comments and pictures on its ads. The outrage from the media and Facebook users was immediate. I must admit I was disgusted initially by the apparent violation of privacy and intrusion into personal affairs. Then [...]

Publicity thought leader Dan Janal "applauds" Google's use of consumer-endorsed commercialsDan Janal2016-11-28T23:38:13+00:00

Targeted Queries To Save You Time

The Easier Way To Get Publicity