Can you sell books at Costco?
Book marketing guru John Kremer reports that one of his follows did a book signing at Costco. The author thought his results were extraordinary.
BlogWorld: The New Influencers: Bloggers and Social Media Producers
Bloggers have influence and major players are reaching out to influence them. Consider these events at BlogWorld:
Teleseminar: Using Social Media to Launch Your Book
In the past, authors did well using email campaigns to broadcast book launches with bonuses. This process is so “2009.” Today, you have to use all of your tools. If you can build followers with your blog and then get attention on Facebook, Twitter and LinkedIn, you are more likely to drive people to your book site or Amazon page and make the sale. In this teleseminar, Marcia Reynolds will show how she integrated these tools to take her book to #1 on Amazon for Leadership and Management books for women and still keeps her in the top 10.
How to Build an Effective Media List That Generates Coverage for You
The most effective way to get your message to the media is to target the most interested reporters and avoid the ones who aren’t interested. Sounds simple, but you’d be surprised how often small businesses blast press releases and pitch letters to any and every reporter they happen to find on a generic media list. Reporters hate this. If you can personalize a pitch or target a press release, you’ll stand a much better chance of being quoted. To make the best use of your time – and not waste a reporter’s time, here are 10 tips to selecting an effective media list.
Reporters Want to Receive Press Releases by Email, New Report Shows
Reporters are always looking for news. A new report shows they want to receive press releases by email. The new report by Bulldog Reporter and TEKGROUP International shows an overwhelming majority of journalists—79.4%—prefer to receive information about corporate, not-for-profit and government news by e-mail. Here are five ways to make your press release stand out.
What’s the secret to selling books?
John Kremer knows more than 1001 tips which he has documented in his must-read book, “100 Ways to market Your Books For Authors and Publishers.” Here are four tips he shared at the 21st Century Book Marketing Conference in San Diego this past weekend.
Huffington, Book Editors to Speak at 21st Century Book Marketing Event
The smartest people in the book world -- publishers, publicists, marketers, social media experts and authors -- will be gathering in San Diego on September 25 & 26th to reveal their secrets and share the latest information on how to launch a book in the 21st century. Arianna Huffington, along with high-level executives [...]
A Book Signing at a Restaurant?
Would you hold a book signing at a restaurant? That's what Ian & Margery Punnett, authors of "Dizzy the Mutt with the Propeller Butt" are planning to do on Saturday, August 7th from 9am-11am, at the Longfellow Grill in Edina, MN. You gotta go where the buyers are, and if they think that's the place [...]
How Can a Dead Author Have a Platform?
No self-respecting publisher today will talk to an author who doesn't have a large "platform" of followers who will by a book and a marketing plan that shows how the author will sell the book. So how did Stieg Larsson become a best-selling author, years after he died without publishing a book in his life? [...]
Should you pay outrageous fees for article reprints?
Some newspapers and magazines charge for reprints. Some don't. And some charge a small fortune. Here's a way to maximize articles without paying ridiculous prices for reprints.
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