Making the Most of Linked In

I have nearly 500 contacts on LinkedIn. Will you be the 500th? Invite me!

Linked In can be an important tool to grow your business and your influence.

When I spoke at the recent National Speakers Association Branding Lab in Boston, I learned about an ebook that Jill Konrath wrote called "Can LinkedIn Increase Your Sales?"

If you're wondering if you should be using LinkedIn - or even how - I think you'll find it helpful. You can download your copy at http://www.sellingtobigcompanies.com/linkedin

Improve productivity by cutting out spam

I love spamarrest. I couldn't live without it.

At the very best, I see only emails enter my email account that have been approved by me. Then I go to their website and quickly scan the mail it blocked -- 99 percent is junk. The one percent that should have gone through usually is from new clients who haven't clicked on the approval option.

I check the folder in the morning and then 2-3 times a day. It really works.

Here's another tip: I have a lot of domains (publicity for doctors, trainers, consultants, etc.) that I just post a page for, but don't have active emails addresses. The spammers found that sites and send me junk, so we disabled the email option on those sites. That cut down spam a lot. So if you have old sites, pointer sites, or sites that you really don't need mail from, you might want to do this.

I'd heartily recommend spam arrest (and I get an affiliate commission if you click on this link)

http://www.spamarrest.com/affl?4037403

Online press releases attract consumers: Study shows

Online press releases are an effective tool for attracting leads from consumers and business customers, a new study shows.

As reported in Shel Holtz' blog, Dr. MIhaela Vorvoreanu, with Clemson University’s Department of Communication Studies, presents the results of research conducted into the ROI of online press releases at the recent New Communication Forum in Santa Rosa, California. The study was developed conducted by the Society for New Communication Research for Vocus, which commissioned the research, The research team included Jiyan Wei from Vocus, Shel Holtz, SNCR Executive Director Jen McClure, and Dr. Vorvoreanu. TWI Surveys managed the online survey and produced the data that led to Dr. Vorvoreanu’s presentation on April 23, 2008.

Download the file here (MP3, 11.5Mb, 25:13).

If you'd like to get more leads from press releases, I'd recommend this service: Public Relations Software because Google indexes every press release sent by clients of this service. If you don't know how to write a press release, they will connect you with a writer who charges extremely reasonable rates, or you can find writers on elance.

Newest PR LEADER appears on Oprah's radio show on first day!

I had a great time speaking at the NSA Marketing Lab in Boston last weekend. It was great to see so many old friends, current clients and new friends!

Many people signed up for PR LEADS as the service is a great help to speakers and authors.

One expert who signed up for PR LEADS had phenomenal success right out of the gate! Russ L'HommeDieu responded to a lead and appeared on Oprah's radio show right away! Here's Russ' story:

"I met Dan at a weekend NSA jam session on branding and promotion. He impressed me enough for me to give his company PR leads a try. I got my first email from him that very Monday and I was on an Oprah and friends radio show by Tuesday afternoon. What is even more amazing Is that, I was not even entered in Dan's system yet. When he saw the lead he immediately thought of me and sent me a personal email. He simply knew it was perfect for me and then personally saw to it that I got it! Incredible service from a guy that I just met. I am thrilled to have Dan working for me. He just became my most valuable consultant!"

Dr. Russ L'HommeDieu, DPT
Author
The Truth Diet
http://www.NewLifeInProgress.com

How to get fame and fortune with white papers

I interviewed bestselling author Michael Stelzner about his secrets for how we used white papers to gain 60,000 leads for his business.

Watch his first video, How To Generate Mass Interest in Your Business During Tough Times and sign up to watch the second video, Six Deadly Marketing Mistakes and the New Solution.

To listen to the MP3 file click here.