Sunday, April 29, 2007

New York Times Quotes Two More PR LEADS Clients

The New York Times quoted two PR LEADS clients on April 29, 2007 in an article entitled, "Sizing Up Your Skills for a Return to work."

"When I read the PR Lead that a New York Times writer was looking for someone to talk about at-home moms returning to work, I dropped everything and answered right away. I knew she’d be bombarded with responses, so I wanted to get in early – and get in with memorable stuff. So, I made sure I gave her lots of great tips she could use in her article. Lucky me, I wound up as the first person quoted in the article," said Jen Singer, president of www.MommaSaid.net

"Dan - Thank you so much for the great service you provide at PR LEADS! Today I was quoted in the New York Times. This was a direct result of using your service. I have had so many great leads through you that I would not have otherwise known about. What a fabulous service!" said Allison O'Kelly - CEO, MomCorps.com, an innovative, highly-selective, professional staffing solution. We supply top-tier, experienced professionals to corporations on an as-needed basis, while enabling individuals seeking flexibility to engage in challenging work.

Dan Janal
Your Fearless PR LEADER
PR LEADS Expert Resource Network
www.prleads.com/resources.htm

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Saturday, April 28, 2007

Tom Hopkins Helps PR LEADS Make Big Sales!


Tom Hopkins spoke at Dan Kennedy's Super Conference in April and I'm glad I heard him because we sold a lot more services for PR LEADS!

Tom instilled in us the idea to ask questions instead of just telling what we do. The difference was dramatic. We engaged more attention from prospects. We found out what they were doing and what was working and what wasn't. Based on that information, we could tailor a solution to meet their needs. The result was worth thousands of dollars to us in the short term and possibly tens of thousands of dollars based on the lifetime value of the client!

Everyone should have Tom's landmark books on selling. They are just as relevant today as they were years ago. And they should be read and re-read every year.

Thanks, Tom!

Dan Janal
Your Fearless PR LEADER
PR LEADS Expert Resource Network
http://www.prleads.com/pr-leads-resources.htm

Wednesday, April 18, 2007

Look for Dan Janal at Dan Kennedy's Conference, April 19-22, 2007

I'll be at the Dan Kennedy Super Conference for Internet Marketers this week. If you're going to be there, drop me a note so we can plan to get together. I love meeting my clients face-to-face.

Or look for me at the conference. I'll be wearing my PR LEADS logo shirts.

I'll also have a booth in the Exposition Area. Look for me or Eric Gruber, my director of article marketing services for the PR LEADS Article Marketing Experts service.

Sorry, but I can't report on what goes on there. We need to sign waivers saying we will not disclose any proprietary intellectual property from the speakers.

But I will post pictures of the famous people who attend!

Monday, April 16, 2007

Improve Your Productivity with Done-For-You-Services

Improve Your Productivity with Done-For-You-Services

Home Depot has ushered in the era of Do-It-Yourself Service in home repair. And that feeling has definitely worked its way to the Internet, where every trainer, coach and marketer has a system that will show you how to fix any problem in your relationships or office life.

I doubt there’s ever been a similar time in history when the average person has immediate access to so much information that can improve their lives.

But wait a second. What’s wrong with this picture?

Let’s assume all the info you read and all the systems you buy are 100 percent bonafide information that will work. The question really is: should you implement these tactics yourself?

Here Are the Top 3 Questions to Ask Yourself Before You Buy Your Next Do-It-Yourself System:

1. Can you devote the proper time to do it correctly and consistently? Remember, everything takes time.

2. Do you have the skills to carry this out? Information marketers try to sell you on the dream that even you can do it all. They’re hoping you will forget these programs require at least one skill. Can you write well? Can you sell well? Can you design a web page well? If so, that’s great. If not, a big question mark should flash in your mind.

3. Here’s the most important question: assuming you have the time, skill and competence to do it yourself, is it a good use of your time? In other words, if you can sell $1,000,000 worth of real estate in the same time it takes to produce a six-volume CD set with instructional materials, train the trainer modules and other supplementary texts, which activity would get you more money in the long term? In other words, I don’t mow the lawn. It takes too long and it hurts my back. So I hire a neighborhood kid who does it for much less than my hourly rate. I save time and he makes money. It is a very fair trade. And I don’t have to buy “How to Mow Your Lawn in Half the Time with Half the Energy,” a six-set DVD and coaching program!

While the web might be the greatest place for do-it-yourselfers, I see a need for another kind of service: the done-for-you services. If you want to save yourself time, energy and aggravation you must find companies that can do the work for you.

Here Are 3 Examples of Done-For-You Services and How They Can Help You:

1. I know I must develop my websites with lots of information-rich content so visitors will want to return and buy from me. However, I don’t have the time or the patience to sit down and try to figure out HTML and all of the web design and development aspects. That’s why I outsource my complete web management to Assess Communicate. They create my sites, update my content and do it for less money than it would cost me to do it myself. Remember, any activity that takes my focus from making new sales is costing me money in the long run.

2. Before I created the PR LEADS Article Marketing Service, I hired Eric Gruber to write and submit articles that promoted PR LEADS. I could have submitted the articles myself, but hiring Eric was a no-brainer after he explained that it would take about 10 hours to submit one article to 100 sites. I had better things to do with my time. For a reasonable fee, Eric found the best sites, optimized my articles so they received good placement in the search engines and even found a typo or two that I missed. Those value-added services are things I couldn’t even begin to think about, as I needed to focus my time on handling my clients. Now, I’ve joined forces with Eric, who has really taken article marketing to the next level and has helped more than 65 of my clients through the PR LEADS Article Marketing Service get the online publicity they need to sell more books, products and services.

3. My Great Teleseminars Audio Production Company is another great example of a done-for-you-service. We record teleseminars, duplicate CDs, and make transcripts and MP3s. It’s like one-stop shopping for all of your product creation needs. My teleseminar clients just show up with their audience and deliver their lecture. The next thing they know, they have a slew of products they can sell.

These are just three examples of hundreds of done-for-you services. So, before you buy your next do-it-yourself system, think twice and check online for a done-for-you service instead. You’ll have less stress and become more productive.

About the Author:

Small business expert and entrepreneur Dan Janal has created several done-for-you services that will save you time, energy and aggravation. For complete, reliable recording production, sales and administration for your teleseminar needs, go to www.greatteleseminars.com. If you’re looking for a done-for-you service that handles all of your article submission needs, go to www.articlemarketingexperts.com

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Friday, April 06, 2007

NY Times Quotes Three PR LEADERS!

Three PR LEADS clients were quoted in the New York Times Business Section on Sunday, April 1, 2007.

"PR leads has been a cost effective way for me to get some PR and credibility for my new business. Along with my quotes in the NY Times and Juneau Empire, I’ve used the topics I’ve written on as the basis for articles for my website. I appreciated the initial tips from PR LEADS President Dan Janal that I received because they were short, to the point and practical," says executive coach Julie Moore Rapacki, President and Founder of Polish Your Star, LLC, www.PolishYourStar.com

"I have received quality queries from PR LEADS including: Wall Street Journal Online and Alaska Airlines magazine. Your tips on how to craft a response was also helpful. I have recommended your service to many. Thank you," says Cindy Ventrice, who provides relationship-building solutions that boost morale, productivity, and profitability at www.maketheirday.com and www.potential-unltd.com

"This is the second time I've been quoted in the NY Times because of responding to a PR Lead. The first time I got several phone calls from people interested in my speaking services. I also send the articles where I've been quoted to my "Top 100 Client List" as a way to position my expertise. It's a great investment of my PR dollars," says Patti Hathaway, Business Advisor and author of 5 books, www.thechangeagent.com


You can read the article at:
http://www.nytimes.com/2007/04/01/business/yourmoney/01career.html?_r=1&ref=business&oref=slogin


Dan Janal
Your Fearless PR LEADER
www.prleads.com/blog

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